Monday, January 10, 2011

IMD II Semester Exam

Part I - Develop a project proposal.

You’ve been contacted by Steve’s Gourmet Ice Cream who needs a website that will showcase their unique ice cream products. They would also like a 30 second “viral video” to be showcased on the site.

Outline a series of steps to plan the project and then produce the documents. Make sure to address the following:

Cover letter to client
Research for concept and local market competition
Project planning tools (storyboard, flowchart, script, timeline)
Timeline for implementation / estimate of number of hours needed to complete the project.

Part II - Non Linear Sample – see board.

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